
Brand Summary
NWJ is one of the country's fastest-growing retail jewellery chains.
Established in 1983 as a small store in the centre of Durban, NWJ
have extended within 25 years to over 70 branches throughout
Southern Africa.
With an extensive range of beautiful jewellery and watches and an experienced team of designers, gemmologists, goldsmiths and jewellers, NWJ can be counted on to meet all your jewellery requirements.
As NWJ, we have our own factory, and are able to cut out the middle-man and pass all savings directly to the customers which mean everyday savings of 35%!
All gold jewellery manufactured in our factory carries the NWJ - SABS guarantee of gold content, which allows our customers to purchase with confidence.
Visit your nearest store for the widest range of quality jewellery at affordable prices.
Vision
To always be the customer’s first choice when purchasing jewellery.
Mission
To be the most trusted brand within the retail jewellery market, offering Quality, Value and Choice. Direct from our factory to our clients.




