Brand Summary
Scooters Pizza started when a group of like minded professional
food and franchise guys got together and analyzed the existing
South African delivery and take out pizza market. After
extensive analysis of the market, and with knowledge of
existing conditions, they decided that the market was ripe to
establish a new brand in this fast growing lucrative market.
This new brand would have to be operationally sound and very marketing driven.
The new company would have to operate as a highly ethical business due to many negative perceptions about franchising in the market place. This gave birth to Scooters Pizza.
The Scooters Pizza group philosophy is that the managers and owners - with the crew of their
franchise stores, or joint venture operators, are the most important people in the organization.
We believe that this philosophy and its execution is actually a sustainable competitive advantage
in the market.
The first Scooters Pizza store was opened in Westville, Durban, on 21st September 2001. Since
then the company has grown at a phenomenal pace, earning it's reputations as the fastest
growing pizza chain in South Africa.
Vision
To be the preferred Pizza chain for the South African family in the areas which we trade in.
Mission
- To offer superior quality, Hot-Tasty-Fast Pizza in generous portions
- To offer a unique product and wide offering for the whole family
- To provide service excellence that is the benchmark in the sector
- To create a memorable customer experience, underpinned by value
- To provide a meaningful career and investment opportunity to both team members, franchisees and stakeholders
- To maintain a profitable franchise network
- To position the Scooters Pizza brand as a trendy and attractive market offering and to broaden our customer base.
